- Regular fit
- Button-down collar
- GANT logo embroidered at chest pocket
- Model is 6 ft and is wearing size M
This Oxford shirt is designed for a regular, untucked fit and is crafted out of 100% cotton. It features the GANT logo embroidered at the chest pocket and is detailed with a button-down collar, curved hem, and box pleat with a locker loop on the back.
By the original shirtmakers.
The Three Inventions
The buttoned collar, locker loop, and box pleat — three iconic inventions by GANT. A button to keep the collar and tie in place, a loop to keep shirts wrinkle-free while hanging in college locker rooms, and a pleat to move more freely.
The Archive Shield
Unearthed in our archives, the Archive Shield graphic brings a touch of retro appeal to our shirts. Designed in the ’80s, this graphic is commonly seen embroidered at the chest.
The Perfect Roll
Famously coined The Perfect Roll by founders Marty and Elliot Gant, the button-down collar was designed to not be flat, but slightly rounded for a curved and signature appearance.
“GANT changed the game with its colorful takes on the button-down shirt in the 1950s. The button-down shirt is still our most cherished icon and always will be.”
Christopher Bastin, Creative Director
The first GANT ads were black and white illustrations published by menswear specialty stores in local newspapers during the 1950s. The first major national publication GANT advertised in was the New Yorker, which also became a long-time advertising partner.